Hi! I'm Jake! 👋

I build brands, tools, and communities — usually from a beach somewhere.

I'm a serial entrepreneur and performance marketer. The growth playbooks I built helped carry Dr. Squatch toward its $1.5B Unilever acquisition, Omigo to its Brondell exit, and Guardline Security to its own. These days I'm scaling brands through Scaling Adventures, building Dialdozer, and growing a community that started as bonfires on a San Diego beach.

See what I'm building Let's work together

Drop assets/hero.jpg — you, somewhere in the world, big smile

3client brands reached exits

$750K/moscaled a client to, in 2 months

$35K/dayMeta ad spend managed

10+ yrsscaling brands profitably

150+strangers turned friends, per bonfire

Currently obsessed with

What I'm building right now

Building now

Dialdozer

[NEEDS CONTEXT: what Dialdozer does, who it's for, and the story of why you started it. Screenshot/logo → assets/dialdozer.png]

dialdozer.com →

Building now

Alignment Society

What started as Sunset Yoga Bonfire is growing into something bigger — a community built around movement, connection, and kindness.

[NEEDS CONTEXT: the vision — what does Alignment Society become?]

@alignment_society →

Building now

Scaling Adventures

My growth agency — where I'm Head of Growth for brands that want to scale aggressively without lighting money on fire. Home of the $250K→$750K/mo story below.

From zero

Things I've built

Built · 2017–2023

Digital Selling Machine

My first agency, founded at 23. Grew it from a one-man Facebook ads shop into the growth engine behind Dr. Squatch, Omigo, Ekster, Guardline Security, WORX, and Goodieco — managing up to $465K/month in ad spend.

Built · ongoing

Sunset Yoga Bonfire → Alignment Society

A free beach yoga + bonfire gathering I started in San Diego that grew into a 150-person community of strangers-turned-friends. Now evolving into Alignment Society.

[NEEDS: origin story — when, why, favorite moment]

Built

Multie.ai

[NEEDS CONTEXT: what it does, is it live, link?]

Built

Casa Concierge

[NEEDS CONTEXT: what it is, your role, status]

Poured fuel on

Brands I've scaled

I specialize in the front-end acquisition bottleneck — the offer stack and funnel architecture that makes paid acquisition profitable at scale. Three of the brands I built playbooks for went on to exit.

Exited → Unilever, $1.5B

Dr. Squatch

Built the paid acquisition playbook during the scale-up years before the acquisition.

[NEEDS: the 2–3 concrete strategy moves]

Exited → Brondell

Omigo

Generated $1.2M in sales within 10 days while cutting cost-per-acquisition by 80%.

Exited

Guardline Security

Carved the growth strategy on its path to exit.

[NEEDS: strategy details + what can be said about the exit]

Case study · Scaling Adventures

$250K/mo → $750K/mo in 60 days

An ADHD coaching brand came to us stuck at $250K/month. I rebuilt the offer stack and funnel architecture — cutting CAC 16% while lifting front-end AOV 37% — and engineered an automated rules system that cross-checked HYROS attribution against platform data with stop-loss logic running 5+ checkpoints a day. Two months later: $750K/month, profitably.

Also scaled: Ekster WORX Goodieco Scale Your Marketing — $0→$35K/day on Meta in 30 days, profit doubled to $500K/mo

The thing I'm proudest of

Sunset Yoga Bonfire

Every week, strangers showed up on the sand in Pacific Beach — for free yoga, a bonfire, and the kind of belly-laugh belonging most people can't find in a city. I built it from zero. It became 150 people watching the sun go down together. It's why I believe communities are the best thing a person can build.

[NEEDS: your version of this story — when it started, why you started it, a favorite moment]

Sunset Yoga Bonfire crew on the lifeguard tower

The office is wherever I land

World explorer

I'm always working on a new project, in a new country. New places, new people, new problems to solve — it's the same curiosity that drives everything above.

[NEEDS: list of countries/cities you've lived + worked from, with a one-liner each — this becomes an illustrated map with photos]

Things I believe

How I move through the world

Relentless beats brilliant. Every hard problem gives up eventually if you refuse to.
Communities are the best thing you can build. Brands scale revenue; communities scale belonging.
Kindness is a strategy. In a world optimizing for itself, generosity compounds fastest.
Make the thing. Creator first, marketer second — the best growth hack is something worth talking about.

[DRAFTS — rewrite these in your own words, or give me raw material and I'll polish]

The formal version

Resume

2024 – now

Scaling Adventures — Co-Founder & Head of Growth

2023 – 2024

Scale Your Marketing — Director of Paid Acquisition

2017 – 2023

Digital Selling Machine — Founder & CEO

2016 – 2017

Ignite Visibility — Facebook Advertising Specialist

Education

Drexel University — BS, Marketing

Download the full resume (PDF)

[NEEDS: drop assets/jake-spear-resume.pdf]

Let's build something

I'm open to partnerships, interesting problems, and good humans. The best ideas start with a conversation.

jake@scalingadventures.com

LinkedIn Instagram [NEEDS: confirm LinkedIn URL + any other socials]